Publisher Relationship Management
 


Whether your business consists of owned and operated or affiliate web sites, solid relationship with your publishers is crucial to your success. adConductor’s customizable Publisher Account Center and powerful reporting capabilities offer industry leading transparency and control that can be set up according to your network’s unique business rules.

Publisher Account Center
 
 


Publisher Account Center

adConductor’s Publisher Account Center offers an unparalleled user experience that gives your affiliate publishers transparency and control, as well as inventory and campaign analytics. adConductor provides a publisher interface that can be customized with your branding and to your network’s unique business rules. Publishers can view, sort, select, and manage available campaigns as well as instantly create customized in-depth reports.

The Publisher Account Center allows you to feature:

  • An area to post network-wide messages
  • Featured campaigns section that highlights prioritized or under-delivering campaigns
  • Analytics of hourly, daily, weekly site performance with the ability for publishers to download reports to Excel directly from the home page of the dashboard

The Publisher Account Center also provides the following campaign management features to publishers:

  • Ability to set campaign filters that exclude certain types of campaigns (i.e. alcohol, gambling etc.) from running on their site
  • Assign campaign filters site-wide or to individual ad locations
  • Upload default creative, and set up redirects for individual ad sizes/ad locations
  • Manage default campaigns by priority weighting, minimum CPM and frequency caps
  • Manage sales conflicts by excluding advertisers from running on their site or individual ad locations
  • Display available campaigns ordered by highest price for prioritized selection
  • Preview campaign creative, geo-targets, rich media requirements within the same page; no separate pages or pop-ups
  • View the details of proposed campaigns not yet signed